RainMaker Signs was started by two visual communication enthusiasts, Michael McGinn and Deborah Scott. Michael, the Co-founder and President of RainMaker Signs has more than 20 years of wide-range functional experience (such as finance, marketing, product management, etc.) with companies large and small. He has a deep passion in helping businesses achieve and exceed their goals. Deborah, the Co-founder and CEO for RainMaker Signs, is a world class marketer that managed Fortune 100 brands including Amazon.com and Cheerios. At the same time, Deborah is also a classically trained artist, her artworks have been exhibited in museums and galleries across the country. The two share the same belief that "Great Visual Communications Make Great Things Happen!" With their strong background in business and marketing, they decided to establish RainMaker Signs to help other businesses realize what visual communication can do for their business, their brand, and their customers.
To Michael, visual communication is a good form of marketing that helps businesses enhance their brand awareness and attract more clients. In fact, visual communication is omnipresent in our everyday life. And the most common form of visual communication for businesses is executed through signs, graphics, and displays. This explains why Michael decided to go into the sign business - create more visual communications that match up businesses with their clients. "An image can quickly convey so much more than words ever could," this is how Deborah described visual communication. Being an artist and a marketer, visual communication is a driving force in her life. Rather than continuing to support large single brands, Deborah decided to start a business with Michael to help more companies achieve their goals via visual communication.